The Goo
Weblog people love to jerk off into the Google Kleenex™ (still in beta), rub the resultant mess all over their faces, then post about it on their sites. They’re putting the Goo into Google at thousands of litres per second. They’d pile on and collectively hump it into a smoking hole in the ground if they could find enough holes to plug with their techno-weiners (or grind its G-pelvis to dust, if they’re she-geeks, I suppose).
Investors love the Goo as well. If they got in on the ground floor, they’ve made enough money that they just don’t give a shit what’s going on in the dungeons beneath the Googleplex. “Hell, the cafeteria lunches are legendary, and the corporate motto is “Don’t be evil”, right? Look at that stock price! We’re too busy running around naked with bouquets of rolled-up dollar bills sticking out of our asses to worry about details!”
Advertisers, the whoring undead scum that take everything they touch and convert it to shit, they’re nuts-deep in the Goo. After all, Google is an advertising company first and foremost, now. If it’s not the world’s biggest trader of weapons of shit conversion, it’s certainly the most exciting. “The eyeballs! The delicious sweet tangy eyeballs, filled with goo! Let a thousand text-ads bloom!”
Hell, I use its services a hundred times a day, literally. There’s wonderchicken goo in the bucket, too.
We live in a world where the country that calls itself the Champion of Freedom and Democracy tortures prisoners in an archipelago of secret prisons. Where the evil dimwit homunculus known inexplicably as the Leader of The Free World unapologetically claims the right to spy on the communications of his own citizens. A squinting faux-cowboy weasel who launches his hobbyhorse war in Iraq on lies, grudges, and incompetence one day, sells it as crusade for Freedom, then turns around, drops and mouths the potent rhinohorn-stiffened economic cock of the Chinese the next. Don’t get the wrong idea, though. It’s manly, Texas-style dong-wrangling. It’s realpolitik.
And it’s enough to make your head spin. Rather than green vomit, though, words fountain out, splash and drip down the walls.
But hang on: the plot — convoluted and far-fetched as it already is — thickens. The Freedom Through Torture (Liberty Through Surveillance Department) gang wants Google to disclose information about its users. Google says “No way, we’re like totally not evil!” Almost the very next day, as they used to say in the fairy tales, Google then turns around and says “Hey, we’re totally going to censor search results in China, though! It’s not all that evil, right?” Are you seeing a pattern here, too?
Google is full of shit. The fact that they’re not the only ones does not excuse them.
And though there are a few weblog people out there saying “My little revenue-goo stream is not worth throwing in with this kind of thing,” the river of Goo shows little sign of drying up. Same thing goes for the investors, not surprisingly, and the marketing shit-alchemists know there’s no such thing as bad publicity.
So Andrew McLaughlin, who is Google’s Senior Policy Counsel, whatever that means, says:
Noted Large and Smart weblogger David Weinberger, who is indeed Smart, and Large in the sense that he is one of the brighter sources of light in our in our texty netherworld, and casts a long shadow in the cashosphere that has attached itself limpetlike to us over the past couple of years, well, he gives Google a bit of a pass, though he admits to ‘being torn’ in face of McLaughlin’s justification. Well, OK. It’s true that nothing is black and white. Grey is the new black.
In classic wonderchicken style, I’m entirely untorn, though.
Andrew McLaughlin is also full of shit. That’s no surprise — he’s a lawyer, right? But his artless waffle tastes a lot like Bush’s pet lawyer, Alberto Gonzales, helping to justify torture. But you know, only some torture. “Waterboarding, sleep deprivation, ‘stress positions’, psychological cruelty? Evil? Well, less evil than thumbscrews, castration, disemboweling, stuff like that, right? We’re totally all about the freedom and the democracy!”
Again:
What’s inconsistent with Google’s corporate motto — remember, it’s “Don’t be evil!” — is being evil, you asshole. Remember #6, from the ‘ten things’: “You can make money without doing evil.” This isn’t rocket science, and David Weinberger notwithstanding, it’s not complicated.
Google is a company, and more significantly an advertising company, and that means that the truth is that nothing can come in the way of whoring itself out for a sleazy but necessary buck or two. You have to keep your investors happy. It’s evil to get down on your knees in the filth and suck that cock in the back alley, then stab the guy and steal his wallet. It’s less evil to just drain the goo and let him stagger away. Yay! Everyone’s a winner, and you can rest easy, at least after you’ve scored some smack to keep the demon at bay. You have to keep your dealer happy. Not to mention your pimp.
Google doesn’t need to be in China. There are other search engines, domestic and international. The absence of Google is not going to suddenly deprive those poor Chinese citizens — the ones looking over their shoulder to see if the government is watching — of the ability to find information about washing machines and condoms. The only reason Google ‘needs’ to be there is the money. The sweet, filthy, repressive, execution-happy, police state money. Google wants growth, because that’s what investors want. Growth. Not the metastatic cancer cauliflower kind of growth either — they want those graphs pointing skyward, proud and erectile. They want to get in to China, build a foothold. And they’ll do evil to get that market share.
But there’s no actual need. No need to get down in the filthy alley in front of the Chinese government. Let Baidu have the money. Let someone else do it. You can make money without doing evil.
“Removing search results is inconsistent with Google’s mission, providing no information (or a heavily degraded user experience that amounts to no information) is more inconsistent with our mission.”
Let there be no confusion. Google’s mission is to make money. And holy crap, those Chinese have got some money these days.
Words have meanings. We’ve never been at war with Oceania. f–k you, Google.
[Update, long long after the fact (June 07 2006)] : ‘We were evil, Google founder admits.’ The ‘it’s only business’ apologists can commence to sucking my balls….. now.